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Ideas are not born in a vacuum. First of all, you must identify the problem you have and write it down. Next, you must gather information about it to mix in with the information already stored in the brain.

Now do something. Take creative action by using the Trigger Questions to transform your ideas and information into something new. These questions are tools for transformational thinking and may lead you to some great discoveries.


Design Synectics - Stimulating Creativity in DesignNicholas Roukes, Published by Davis Publications 1988. Synectics by W.J.Gordon (possibly out of print) The Practice of Creativity by Gordon Prince.


The Axon Idea processor contains a set of Synectics questions as part of its checklist system.

Macsynectics is a Hypercard stack (for Apple Macintosh) of trigger questions allowing the user to be presented with questions at random, and to record the ideas generated during the session. Go to the Hypercard Software section.

Last updated: 5th April 1997

Apple Technologies Explained

Apple Technologies Explained

What is So Great About Apples Design Concepts? There is always a reason why consumers are drawn to a particular brand of product. Apple has the record for drawing people in, and not just Americans, why? Ease of use, thats why.

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