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The Magic of Reframing— Technology That Drives Mind-Lining

The "mental," cognitive, and conceptual shifting of meaning that we've described can take seven basic directions. Each direction (backward, forward, down, up, counter, etc.) provides us a different way to directionalize consciousness. By sending (or swishing) someone's "mind-and-emotion" in one of these different directions, we open up space for them (or ourselves) to experience new frames-of-references that can empower and facilitate greater resourcefulness, health, joy, love, etc.

Here we will only briefly summarize the seven directions. In the chapters to come, we will more fully and completely explain each of these dimensions of magic and give lots of examples of mind-lines fhat change personality.

What frame-of-referencehave you, and will you, use in reading and studying this? A "This is overwhelming!" frame? A "Too many big words!"frame? An "Oh this is complicated!" frame? A "Oh boy, mind-lines to empower me in moving through life!" frame? An "I find this very interesting and wonder about the exciting ways to use this!" frame? An "One page and pattern at a time and I'll learn this thoroughly" frame?

Well, which one of those frames would work best for you? What frame would you like to use?

(We just used a couple mind-lines on you! Later you can come back and check those out to understand their structure.)

1. Deframing. We first go down. We move to chunking-down the meaning equation by pulling apart the component pieces of the VAK and A that make up the belief format. The chunking-down movement involves deductive thinking and reasoning processes. In Deframing, we say, "Undermine your mind by thinking like this." This shift helps us to de-think (our belief thoughts) as we analyze the magic and see it evaporate.

#1 Chunk Down on EB or IS #2 Reality Strategy Chunk Down

2. Content Reframing. We then reframe in the center of the chart at the heart of meaning—inside the box of meaning. Here we find the Complex Equivalences and Cause—Effect statements (to be explained in the next chapter). These meaning equations and attributions define the heart of neuro-semantic reality and magic. Here we shift the meaning associations, "It doesn't mean this, it means this." This entails various facets of content reframing. In content reframing, we say, "Don't think that about this thing, event, act, etc. in that old way, think about it in this new way." #3 Reframe EB #4 Reframe IS

3. Counter Reframing. Next we move to offer a reframe that counters the content. Here we let our consciousness reflect back onto its own content (the ideas within the meaning box) and apply the meaning equation to the other side of the equation to see if it coheres or if that breaks it up and deframes it.

This easy to do reframing process involves what we call "reflexivity" or self-reflexive consciousness—"mind that can think about its own thoughts. In Counter Reframing, we ask, "What do you think of the belief when you apply it to yourself?" "What do you think of the belief when you apply it to those cases, times, and events, where it does not fit?"

#5 Reflexively Apply EB to Self/Listener #6 Reflexively Apply IS to Self/Listener #7 Counter-Example

4. & 5. Pre-Framing and Post-Framing. In these conceptual moves we reframe by moving to (in our minds, of course) the prior state, or a post state, to the meaning construction (the formula in the box) and then "run with the logic" to see if the meaning equation makes sense. Then we essentially ask, "Does the magic still work?"

This reframing move introduces "time" reframing as we play around with the "time" frame that surrounds the meaning box. Here we bring various "time"conceptualizations(thoughts) to bear upon our belief-thoughts in the meaning box.

In Pre-Framing, we say, "Put this thought in the back of your mind." Whereas in Post-Framing, we say, "Keep this thought in the front of your mind about that belief as you move into your future." Again, this challenges the magic in the box. Before Time:

#8 Positive Prior Framing (Intention)

#9 Positive Prior Cause After Time:

#10 First Outcome #11 Outcomes of Outcome #12 Eternity Framing

6. Outframing to meta-levels. In outframing we move to chunk up the meaning construction to higher and higher levels of concept, bringing new and different facets to bear on our neuro-semantic construction (our construct of meaning in our neurology). All of these chunking-up moves involve inductive thinking and reasoning processes.

In Outframing, we say, "Wrap your mind around the belief in this way." Frequently, these moves not only challenge the old magic, but bring new and higher magic to bear on the belief. #13 Model of the World Framing #14 Criteria and Value Framing #15 Allness Framing #16 Have-To Framing #17 Identity Framing #18 All other Abstractions Framing #19 Ecology Framing

7. Analogous Framing. Finally, we shift from inductive and deductive thinking as well as horizontal and counter thinking, and we move to analogous thinking (or "abduction," Bateson, 1972). We do this by shifting to storytelling, metaphor, and narrative. In this abducting type of framing, we essentially say, "Forget all of that, and let me tell you a story..."

#20 Metaphoring/

Storying and Restorying Framing

Overwhelmed With Magic?

'Wow! That's a lot to remember. How can a person ever learn all of that?"

Since our first book we have indeed worked on simplifying the magic. So if you would like a quick and easy way to hurry your learnings on in this domain, then we offer the following Mind-Line Statements and Questions. Just memorize them. Then, think of these as semantic environments and prompters. After you learn them by rote, then you can use them to elicit your own alternative meanings that you can use to reframe a statement or objection.

Detecting & Identifying the "Magic" of the Belief

"What component pieces of VAK comprise this?" #2 Reality Strategy Chunk Down:

"In what order or sequence do this parts occur?" #3 Reframe EB:

"What really is EB is..." "What else would qualify as this EB?" #4 Reframe IS:

"What other IS could we just as well attribute to this EB?"

Immediate Concept about Concept, Reflexive Applying

#5 Reflexively Apply EB to Self/Listener:

"What a X statement!" #6 Reflexively Apply IS to Self/Listener: "So you're doing X to me?"

Reversal of Reflexive Applying to Self-Not-Applying Concept

#7 Counter-Example:

"Do you remember a time when the opposite occurred?" "When does this Formula not apply?" Run the Reverse of #5 and #6 —not apply.

#8 Positive Prior Framing (Intention):

'You did that because of... (this positive intention)." "Weren't you attempting to accomplish X positive purpose?" #9 Positive Prior Cause:

'You did that to accomplish... (this positive consequence)."

#10 First Outcome:

"If you follow this belief, it will lead to..." #11 Outcomes of Outcome:

"If you experience that outcome — it will then lead to..." #12 Eternity Framing:

"Ultimately, this belief will lead to ... how do you like that?"

Recognition of a Map as a Map

#13 Model of the World Framing:

Frame as merely one Model of the world, one worldview. "Who taught you to think or feel this way?" "When you think of this as a mental map, how does that changes things?"

Values, Criteria, Standards

#14 Criteria and Value Framing:

"What do you find more important than this?" "How does X (some other value) affect this?"

Allness, Universal Quantifier

#15 Allness Framing:

Bring a Universal Quantifierto bear on the belief. "Always? To everyone?"

Modal Operator of Necessityl Impossibility

#16 Have-To Framing:

Bring a Modal Operator of Necessity to bear on the belief. "What forces you to think this way?" "What would happen if you did?" "Do you have to?"

"What would it be like if you couldn't?"

Identity, Self-definitions

#17 Identity Framing:

Bring the Identity question to bear. "What does this say about you as a person?"

All Other Abstractions

#18 Abstracting the EB or IS:

Create an abstraction or concept about the belief formula. "This is a case of... X, isn't it?" Ecology, Evaluation of Evaluation #19 Ecology Framing:

Bring the ecology question to bear.

"Does this serve you well? Does it enhance your life?"

Meta-phoring —Transferring Over another Domain of Knowledge #20 Metaphoring/ Storyingand Restorying Framing:

Literally, "meta-phrein"—Carry over and apply to this idea some other referent so that we can understand it in terms of something else.

"I had a friend who just last month was telling me about..."

Simplifying the Simplifications

Having sorted out the word magic within the Mind-Lines Model to create seven directions in which we can "send a brain," and having illustrated this with the Mind-Lines Chart, we now have a confession to make. Actually the model only consists of two levels and two kinds of reframing. "Oh really? So tell me about these two levels and directions!"

Well, actually we only have a primarylevel and then the mete-levels. Regarding the two kinds of reframing; we have content and context.

Inside —Content Reframing: This means that#1, 2, 3, and 4 refer to the mind-lines inside the box. These refer to the content reframing that more specifically addresses the details of the EB and the IS.

Outside —Context Reframing: This means that all of the other mind-lines actually occur as a meta-stating of the belief statement with some other idea or concept. In all of these, we set a higher frame on the belief frame and thereby outframe it with considerations to other concepts: reflexivity or apply to self (#5, 6), reverse of reflexivity or not-apply to self (#7), time (#8, 9, 10,11 and 12), the abstraction process itself (#18), the modeling process (#13), values and criteria (#14), allness (#15), modal operators (#16), identity and identification (#17), abstracting (#18), ecology (#19), and metaphor (#20).

Understanding that all of these forms of context reframing involves an outframing of the Belief Statement (EB=IS) with some other concept, idea, or meaning also offers another insight. Namely, the insight that these "Sleight of Mouth patterns or mind-lines have not exhaustively identified every conversational reframing pattern available. For example, using the extended Meta-Model (The Secrets of Magic, Hall, 1998), we can outframe with other conceptual meanings (Either/Or Framing, Pseudo-words, and

Multiordinal terms). In this list, we have incorporated Korzybski's identificationoutframe (#17).

Beyond the Box

First-level "meanings" (or primary state meanings) occur inside the box. Meanings at this level arise via the formulas and equations that we create neuro-linguistically as we move through life. Thereafterwe have second-level "meanings" (meta-state meanings or higher level meanings). These meanings occur outside and above the box.

We refer to shifting the first meanings as content reframing. \Ns refer to transforming the second meanings as context reframing. In content reframing, we alter and transform the content. But by way of contrast, in context reframing we keep the content the same and change the frame. As we put the same content into a different context, that new context qualifies and alters the content.

"Outside of the box" refers to all of the contexts in which we use the formula or equation—and to the various contexts and contexts-of-contexts that we can put around the box—which thereby tempers and qualifies the stuff inside the box.

Did you get that? How does that work?

Remember, what we have called "the box" exists as a concept, a conceptual "understanding," meaning, or association. This cognitive (actually, neuro-cognitive process) thereby governs how we think, perceive, feel, and respond. Therefore, if it exists and operates as a piece of conceptual work when we put it inside of another conceptual framework or box we have a concept of a concept.

Figure 16



At this point, we now have a Magic Box inside of another Magic Box and by this maneuver we can generate magic-of-magic or multiplied magic. In linguistics this shows up as language-about-language, ideas-about-ideas,reflexivity so that we can refer to other references. In neuro-linguisticexperience, it shows up as states, and then states-about-states(or meta-states).

Telling a Brain Where to Go

Or, Directionalizing and Re-Directionalizing Consciousness

So from inside and from outside of the Magical Conceptual Box by which we construct and formulate meanings, we can now flexibly maneuver consciousness in the seven directions. As a result, this provides us the chance to magically reframe meaning in a multiple of ways.

By way of summary, the key understandings about this realm of human meaning and reframing involve the following insights:

• He who sets the frame (frame of reference) governs (or controls) the resultant experience (i.e. emotions, thoughts, and responses).

• Someone (or some idea) always sets a frame. We can't escape from frames, beliefs, presuppositions, paradigms, etc.. Someone will set the frame of the conversation. Mind-Lines assists the salesperson in setting the frame he or she desires.

• Awareness of the meaning process (i.e., the meaning placed on a particular belief, statement, objection, etc.) gives us control over it. Understanding the structure of Mind-Lines will enable the salesperson to maintain awareness of the meaning of objections, questions, perceptions, communication, etc. from the customer. By having and understanding this meaning, the salesperson will control the flow of the conversation.

• Language has "magical" like effects in our lives. Mind-Lines act like magic and for that reason we have subtitled our book The Magic of Conversational Reframing.

Chapter 3

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