Activity Selection Guide

a.

o

tg

"¡3

s

s

.g

u

U

■S

§

s s

s £

•ts

's

s

a u

£

•ts Jï

05

£

«

Tim

Ol

1

fe Q

w

s £

Chapter 4: Basic Idea Generation

1. Bend It,

Shape It

X

X

X

16

NPS, PSI

30

R, UR

M

M

L

L

L

2. Brain Borrow X

X

X

3

NPS, PSI

45

R

M

L

L

L

L

3. Copy Cat

X

X

X

2

PSI, A/M

45

UR

M

M

M

M

M

4. Dead Head

Deadline

X

X

X

61

Any

30

R

M

L

L

L

L

5. Get Crazy

X

X

X

X

49

S, NPS, A/M

45

R, UR

M

H

M

H

H

6. Idea Diary

X

X

X

X

87

HR

45

R

H

L

L

L

L

7. Mental

Breakdown

X

X

X

25,30,31,34

S, HR

60

R

M

L

M

M

L

8. Music Mania X

X

X

55

A/M

30

UR

H

H

M

M

M

9. Name

Change

X

X

X

50,51,52

Any

30

R

M

M

M

L

L

10. Stereotype

X

X

X

21,42,48

Any

30

UR

M

H

M

M

M

11. Switcheroo

X

X

X

6,38

Any

30

R,UR

M

M

M

L

M

12. Wake Up

Call

X

X

X

X

6

Any

45*

R,UR

H

M

L

M

L

Chapter 5: Ticklers

13. Excerpt

Excitation

X

X

X

15,16,19

A/M, HR

20

UR

H

H

M

M

M

14. Idea

Shopping

X

X

X

X

6,21

NPS, A/M

30*

UR

H

H

M

M

H

15. ALikely

Story

X

X

X

X

6,20,40

S, PSI

90

UR

H

H

H

M

H

16. PICLed

Brains

X

X

X

X

13,19,20

Any

45

UR

M

H

M

M

M

17. Picture

Tickler

X

X

X

X

X

18,26,37,59

Any

30

UR

H

H

L

M

H

18. Rorschach

Revisionist

X

X

X

17,26,37,59,62

S, HR

30

UR

M

H

L

M

H

19. Say What?

X

X

X

13,16,20

S, A/M, HR

30

UR

M

H

M

M

H

20. Text Tickler X

X

X

15,16,19

S

30

UR

H

H

L

M

L

21. Tickler

Things

X

X

X

X

14,75

NPS

30

UR

M

H

L

M

H

Chapter 6: Combinations

22. Bi-Wordal

X

X

X

24,25,30,34,35

NPS

30

R

M

M

L

L

L

23. Circle of

Opportunity

X

X

X

24,25,30,34,35

Any

30

R,UR

M

M

L

L

M

24. Combo

Chatter

X

X

X

X

25,30,34,35

NPS, PSI

30

R

M

H

L

L

M

25. Ideas in

a Box

X

X

X

23,24,25,30,34,35 PSI

30

R

M

M

L

L

L

26. Ideatoons

X

X

X

17,18,37,59,62

Any

45

UR

M

M

H

M

M

O

>>

S tg

"¡3

5

s

ü -1

u

U

■S

S S

s £

•ts

Is

Is

s u

£

¿s

•ts Jï

05 05

£

«

S

Ol

1

te Q

w

s £

Chapter 6: Combinations (continued)

27. Mad

Scientist

X

X

X

23,24,25

PSI

45

R,UR

M

M

L

M

H

28. Noun

Action

X

X

X

22,24

Any

20

R

M

L

L

L

L

29. Noun

Hounds

X

X

X

31

Any

30

UR

M

H

M

M

H

30. Parts Is

Parts

X

X

X

24,25,27

NPS, PSI

60

R

M

M

H

M

L

31. Parts Purge

X

X

X

29

PSI

45

R,UR

M

M

M

M

M

32. Preppy

Thoughts

X

X

X

22,24

PSI

30

R,UR

M

H

L

M

M

33. SAMM

I Am

X

X

X

25

PSI

60

R

M

M

H

H

L

34. 666

X

X

X

22,23,25,27,34

PSI

45

R

M

M

L

H

H

35. Word

Diamond

X

X

X

X

22,23,24,25,

Any

20

R

M

L

L

L

L

Chapter 7: Free Association

36. Brain

Mapping

X

X

X

41,43,46

S, PSI, A/M, HR30

R

M

L

L

L

L

37. Doodles

X

X

X

17,18,26,59,62

S. A/M, HR

45

UR

M

H

M

H

H

38. Essence of

the Problem

X

X

X

X

9,11,70

S, PSI, A/M, HR30

UR

M

H

M

M

M

39. Exaggerate That

X

X

X

X

50,51,52

S, PSI, A/M, HR30

R

M

M

M

M

M

40. Fairy Tale Time

X

X

X

15,47,80

A/M, HR

60

UR

M

H

M

M

H

41. Idea Links

X

X

X

29,46

PSI

20

UR

M

M

L

L

M

42. Imaginary Mentor

X

X

X

10,48,80

A/M, HR

45

R,UR

M

H

M

L

M

43. Lotus

Blossom

X

X

X

36,37

S, NPS, PSI

30

R

M

M

M

L

L

44. Say Cheese

X

X

X

42

A/M

30

UR

M

M

L

M

H

45. Sense-

making

X

X

X

44

Any

30

UR

M

M

M

L

M

46. SkybridgingX

X

X

36,41

S

20

R

M

L

L

L

L

47. Tabloid

Tales

X

X

X

15,40

A/M, HR

30

UR

M

H

H

M

H

48. We Have

Met the

Problem . . .

X

X

X

10,42,49

S

30

R

M

H

M

M

H

49. What if. . . ? X

X

X

5,42,48

S, NPS, A/M

30

UR

M

H

M

M

H

Chapter 8: Grab Bag

Backward Activities

50. Law

Breaker X X

X

39,51,52

Any

30 R

51. Problem Reversals X

X

X

39,50,52

Any

30

R

M

H

L

M

Around X

X

X

X

39,50,51

Any

30

R

M

H

L

M

M

Just Alike Only Different Activities

53. Bionic Ideas X

X

X

54,55

Any

45

UR

M

H

H

M

H

54. Chain Alike X

X

X

53,55

NPS, PSI

60

R,UR

M

H

H

M

M

55. I Like it Like That X

X

X

X

53,54

Any

45

UR

M

H

M

M

H

56. What is it? X

X

X

38,52

S

45

R

M

M

H

M

L

Chapter 9: Brainstorming with Related Stimuli

57. Be #1 X

X

X

40,46

Any

30

R

M

L

L

L

M

58. Blender

X

X

X

74

Any

30

R

H

M

M

L

M

59. Drawing Room

X

X

X

17,18,26, 37,59,62,94

Any

30

UR

H

H

M

H

H

60. Get Real!!

X

X

5,39,50

Any

30

R

M

M

L

M

H

61. Idea Showers

X

X

5,41,49,64

Any

30

R

M

L

L

L

L

62. Modular Brainstorming

X

X

17,18,26,37,59

Any

40

R

M

M

M

M

H

63. Pass the Hat

X

X

X

82,85

Any

30

R

H

M

L

L

M

64. Phillips 66

X

X

61

Any

45

R

M

L

L

L

L

65. Play by Play

X

X

17,33,44

PSI

75*

R

M

H

H

H

H

66. Rice Storm

X

X

X

58,61,82,84,85

Any

60

R

H

L

M

M

M

67. Spin the Bottle

X

X

26,58,61,84,85

Any

30

R

M

L

L

L

H

68. Story Boards

X

X

25,30,33

Any

45

R

M

L

H

M

M

69. That's the Ticket!

X

X

63,85

Any

20

R

M

L

L

L

L

70. What's the Problem?

X

X

X

38

Any

45

R

H

H

M

L

M

Chapter 10: Brainstorming with Unrelated Stimuli

71. Battle of the

Sexes

X

X

17, 20

Any

45

UR

M

H

M

M

H

72. Best of . . . X

X

X

20

Any

45*

UR

M

H

M

M

H

73. Brain Splitter

X

X

X

5,58,74

Any

45

R

M

H

M

H

H

74. Force-Fit Game

X

X

58,73

Any

45

R,UR

M

H

M

M

M

75. Grab Bag Forced Association

X

X

14,21

Any

30

UR

M

H

M

M

M

76. It's Not My Job

X

X

55,77

Any

30

UR

M

H

L

M

M

77. Rolestorming

X

X

X

76

Any

60*

UR

H

M

M

M

H

78. Roll Call

X

X

20,58,74

Any

45

UR

M

H

M

M

H

79. Sculptures

X

X

21,86

Any

45

UR

M

M

H

H

H

80. Super Heroes

X

X

40,42,77

Any

75

UR

M

H

H

H

s

Is s

3

s

Chapter 11: Brainwriting with Related Stimuli

81. As Easy As 6-3-5

X

X

82,83,87,90

Any

20

R

H

L

L

L

L

82. Brain Purge

X

X

X

82,85,87,90,101

Any

20

R

H

L

L

L

L

83. Group Not

X

X

81

Any

45

R

H

L

M

M

L

84. Idea Mixer

X

X

X

81,82,83

Any

75

R

H

H

M

M

M

85. Idea Pool

X

X

81.82,84,101

Any

20

R

H

M

L

L

L

86. Museum

Madness

X

X

X

82,84,85

Any

45

R

H

M

L

M

M

87. Organizational Brainstorms

X

X

X

83,90

Any

1 mo.**

R

H

L

H

M

L

88. Out-of-the-Blue

Lightening Bolt Cloudbuster

X

X

81,82,84,85,101

Any

20

R

H

M

L

H

H

89. You're a Card,

Andy!

X

X

81,82,84,85,88

Any

30

R

H

M

M

H

H

90. Your Slip Is Showing

X

X

81,83,85,86,87

Any

30

R

H

M

L

L

L

Chapter 12: Brainwriting with Unrelated Stimuli

91. Altered

States X

X

81,82,84,85,86

Any

45

UR

H

H

M

M

H

92. Balloon, Balloon,

Balloon X

X

X

X

81,83,85,88

Any

45**

R,UR

M

H

M

H

H

93. Bouncing Ball

X

X

67,78,88,92

Any

30

R,UR

M

M

L

H

H

94. Brainsketching

X

X

X

X

18,59,62,82, 85,86,95

Any

45

R,UR

M

H

M

M

M

95. Doodlin'

Around the

Block

X

X

18,37,59,94

Any

30

UR

M

M

H

M

M

96. Greeting Cards

X

X

59,82,91,94

Any

45**

UR

H

H

M

M

H

97. The Name

Game

X

X

60,82,85

Any

60

UR

H

H

H

M

H

98. Pass the

Buck

X

X

X

81,84,86

Any

20

R,UR

M

M

M

M

M

99. Post It,

Pardner!

X

X

X

82,83,85,86

Any

30

UR

H

H

M

M

M

100. Puzzle

Pieces

X

X

62,95

Any

30

R,UR

H

H

L

L

M

101.The Shirt

Off Your Back

X

X

X

82,85,86

Any

20

UR

H

M

L

H

S=Strategy, NPS=New Products/Processes/Services, PSI=Product/Process/Service Improvements, A/M=Advertising/Marketing, HR=Human Resources; *Requires participant prior activity, **Requires facilitator prior preparation; BS=Brainstorming, BW=Brainwriting, R=Related, UR=Unrelated, L=Low, M=Medium, H=High.

Individual and Group Activities

Chapter 4

Was this article helpful?

0 0

Post a comment